A cartouche is an iconic Egyptian symbol, historically used to enclose the name of a pharaoh or royal figure, with the belief that it would protect and immortalize their name. The shape of this oval or elongated enclosure holds great cultural significance in ancient Egypt. But the story behind the cartouche is more than just history—it’s a deeply personal one for me and my family.

My family has been working in the jewelry business since the 1980s, and we have always been passionate about the rich traditions of Egyptian craftsmanship. Growing up, I spent a lot of time at our family’s jewelry shop, where I developed my own appreciation for the intricate art of jewelry making. One of my fondest memories is of the first time I made a cartouche—it was a symbol that fascinated me, not just for its beauty but for its deep cultural and spiritual meaning.

In our culture, Egyptians are known for their hospitality. When foreign friends would visit our family, we always gifted them cartouche necklaces. The joy and amazement on their faces as they received these personalized pieces of Egyptian history left a lasting impression on me. It was this experience that inspired me to bring this timeless tradition to Europe. I wanted to share the beauty and symbolism of the cartouche with a wider audience and offer people the chance to carry a meaningful piece of Egypt with them. 

The word “cartouche” comes from the French language, meaning cartridge—a shape resembling the oval frame of Egyptian hieroglyphic inscriptions. French scholars, in the 18th century, coined the term after noticing this similarity. The cartouche was used in ancient Egypt to protect the names of royalty, ensuring that their names would live on forever. It’s a symbol of immortality, protection, and strength. 

Today, a cartouche can still serve as a meaningful symbol of personal legacy. It’s not just a necklace; it’s a piece of history, culture, and tradition. At our store, we offer the opportunity to have your own name or the name of a loved one engraved on a cartouche in authentic Egyptian hieroglyphics. Whether it’s a personal keepsake or a thoughtful gift, wearing a cartouche allows you to carry a piece of Egypt’s ancient power with you wherever you go.